Free FAB Technique Guide

There are many different types of sales methods which can be used by well-trained sales people. However, most of your staff will not be trained sales people but they will still need to do the job of selling the organisation.

This guide will help you to:

• Create FABs for your own business
• Use the FAB technique in written communication
• Use the FAB technique on the phone
• Handle objections
• Close the telephone sale